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Lufthansa

Client

Lufthansa

Project Info

Attending to the many needs of the international brand in both North and South America, RAXO helped this task become possible. To highlight just a few: we craft segmented branding for niche demographics and local gateways, we nurture travel agent loyalty programs, and we communicate directly with consumers through brochures, e-newsletters, and special events and contests.

Project Focus

Marketing



Lufthansa is the largest German/European airline and with this, they have specific needs to direct and communicate to their customers.