Pluto TV project cover

Pluto TV


Pluto TV


© 2020 - 2021


Strategy - Graphic Design - Branding

Just push play

ViacomCBS' VOD platform
in freemium format.

Free TV for all

Pluto TV came to RAXO for a functional, yet visually appealing website - which was the focus of our collaboration.

Pluto TV logo
Pluto TV website desktop

Our Approach

Versatility was a keyword for us while working on this project, as our design had to be suited for multiple screens, devices and formats, maintaining the same level through all of them.

Fun fact: Not too long after our revamp of their website, Pluto TV went on to be acquired by Viacom.

Every detail complements
the platform's imagery and defines its aesthetic.

As of August 2021, Pluto TV registered 52 million active users.

iPhone Pluto TV template

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