Humanified explainer video project cover

Humanified Explainer Video (02)

Client

Humanified

Date

© 2020

Categories

Branding - Social Media

Make a real difference

Humanified is the Social Media
*Impact Network

12.05.21

Digital Activism/

01/

Humanified empowers the everyday individual to embrace digital activism and make tangible changes in their own communities, one tap at a time.

Humanified • is
the Social Media
*Impact Network

Make a real difference

ABOUT THE PROJECT

Creating a Humanifier

When synthesizing Humanified in an animated video, the first step was to design how our potential user would look like.

About The Project

2020
Strategy - Branding - Animation
Character one
Character two
Character three
Character four
Character five
Character six

Make a real difference

The goal of Humanified is to inspire users to take action and encourage others to do the same on a daily basis.

→ ABOUT THE PROJECT

01/
+ Digital & Make it tangible

Is the Social Media
*Impact Network

ABOUT THE PROJECT

Breaking down the visuals

From storyboarding and conceptualizing to animation, our team brought this piece to life from scratch.

01/

The first step was to envision the story we wanted to tell.

Embracing Humanified app
Leaving phone in table

01/

Then, we started to create a draft of how it would look like visually.

12.05.21

Digital Activism

01

Key visual elements

02

Inspiring iconography

03

Branded color scheme

Humanified Flyers and Icons

About The Project

2020
Strategy - Branding - Animation
People
A Couple holding hands
Silence = death
Women protesting

Make a real difference

Humanified is a content-based social media network that allows users to amplify the causes they believe in and support their favorite non-profits through the app.

BuildingsCat in windowPerson cookingPerson playing saxCouple dancing

Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change Humanified • is the Social Media *Impact Network • Make a real change

Watering plants
Thinking
Social media post


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